ESG's Powerful Role in Your Business

What is the most critical resource you manage? It's not your people, your product, or your time. It's your cash flow. And for many leaders, it's the one they understand the least. This might seem provocative, but in today's dynamic business landscape, a deep understanding and proactive management of cash flow are paramount for sustained growth and strategic agility. For Singaporean business leaders navigating the complexities of marketplace payouts, treating cash flow as a strategic asset rather than a mere accounting entry can redefine their operational effectiveness and market responsiveness.

Ruchita Dar Shah, the founder and CEO of First Moms Club shares how she made the leap from the creative field to entrepreneurship, her journey thus far, and the challenges that came with stepping out of her comfort zone and taking the road less travelled.