Why Apple Keeps Winning – The Power Of Strategic Thinking

Lisbon has spent the past decade transforming from a picturesque underdog into one of Europe’s most dynamic capitals. Tech start‑ups, multinational corporations, and a wave of remote talent have converged on the city, driving double‑digit house‑price growth and reshaping entire neighbourhoods. Yet, the opportunity is far from over for savvy executives and investors. This article unpacks why Lisbon’s real‑estate momentum remains compelling, how the newest regulations change the game, and which micro‑markets still offer outsized returns.

Programme directors at ESMT Berlin, Dr Jens Weinmann and Bianca Schmitz share their innovation expertise and points of view on leadership with The Leaderonomics Show hosts Audrey Tong and Sarah Lim.