RYG: Henry Ford And Mass Consumerism – New Leadership Lesson

Henry Ford was the founder of Ford Motor Company and was named the Businessman of the 20th century. It started off when he realised that there was a gap between the rich and the poor. He basically wanted everybody to be able to purchase and own a car. When he built a car that could be bought by everyone, he had revolutionised the automobile industry, the manufacturing industry, the payroll and the way people were being paid.