Integrating Sustainable CSR
If I'm going to invest into this community, what are they going to get and how will it benefit them?

Many organisations are becoming more aware of their social accountability, resulting in the creation of CSR initiatives and/or branches within the company. But is this actually making an impact? And how can CSR move from being an afterthought to a core tenet of your organisation? Aaron Dason, head of operations at M.A.D. Movement, explains the importance of CSR and how to ensure CSR sustainability.