Leaderonomics: Lessons Of A Decade

Corporate values have emerged as a crucial aspect of a brand's identity. They guide decision-making and influence how customers perceive a company. Demonstrating these values goes beyond mere slogans and mission statements. It requires a commitment to authenticity and transparency. Companies that successfully showcase their values often see a boost in customer loyalty, employee engagement, and brand reputation. When values align with a company’s target audience, they establish a solid foundation for trust and connection.

Arun Nagarajah, Co-Founder and CEO of eVULX International and Bob Lim, Product Development Partner at eVULX International discuss the impact of gamification in the workplace.